Sets and guides the strategy for all marketing operations, including social and news media. Oversees development, design, and production of written educational and promotional materials, including brochures, curricula, and media communications. Oversees the development of strategic plans for community education for organ and tissue donation and transplantation. Establishes relationships with community partners. Oversees the organization's volunteer program, recruiting, training, and recognition of volunteers. Manages all fund development, including planned giving, online giving, events, and grant-seeking. Responsible for providing leadership and direction to marketing staff.